Literaturnachweis - Detailanzeige
Autor/inn/en | Krapels, Roberta H.; Arnold, Vanessa D. |
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Titel | The Legitimacy of Business Communication. |
Quelle | In: Journal of Business Communication, 33 (1996) 3, S.331-52 |
Beigaben | Tabellen |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0021-9436 |
Schlagwörter | Business Communication; Higher Education; Intellectual Disciplines; Models; Professional Recognition |
Abstract | Discusses the background of business communication as a profession and as an academic discipline. Describes Kenneth Boulding's model for establishing the legitimacy of a profession, and uses this model to advance the legitimacy of the profession of business communication. (SR) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |